Here’s How BSF’s Largest Volunteer Activation EVER Went Down

November 27, 2018

Photo: Jenny Felsen

This year, Veterans Day was a sleepy Sunday. But for 179 Blue Star Families Volunteer Ambassadors, it was an early morning filled with… coffee.

Across the US, they woke up, put on a limited edition Blue Star Families + Starbucks shirt and headed to their neighborhood Starbucks to say thank you. (And drink coffee, of course. Did we mention the coffee?)

Throughout the course of Veterans Day, 142 Starbucks locations (with 24 of those locations being Military Family Stores) were visited by 179 volunteers who gave out over 2,000 Blue Star Families pins. And all of those volunteers at all of those locations had one purpose: to start a conversation about the civilian-military gap and to say thank you to the Blue Star Neighbors (including the baristas and store managers!) who support military families.

Starbucks, one of our amazing partners and Blue Star Neighbors, was not only giving a free tall cup of hot coffee to every veteran, active duty member, and military spouse on Veterans Day, they also donated 15 cents to Blue Star Families for every hot coffee sold on November 11. We are grateful for their support and their intense commitment to the military community.

We asked our Ambassadors to share pictures of their experience across America on November 11 by using #BSFStarbucks. Here’s what it looked like through their eyes:

Want to be a Blue Star Neighbor? Interested in volunteering with Blue Star Families and being the first to know about awesome activations and opportunities like this? Join us for free today!

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