WASHINGTON, D.C. — Blue Star Families (BSF), the nation’s largest nonprofit dedicated to providing support to military and Veteran families, announces the addition of Douglas Rozman as Executive Vice President of Communications and Brand Marketing. In this capacity, he will lead all communications, media relations, brand marketing, and events. Prior to Blue Star Families, Rozman was Senior Vice President and Head of U.S. Communications at HSBC Bank, and a member of the bank’s executive committee.
“We are thrilled to welcome Douglas Rozman as our new Executive Vice President of Communications and Brand Marketing. With his exceptional leadership and commitment to our mission, I am confident that Douglas will play a pivotal role in advancing our support for those who have served and continue to serve our nation,” said Kathy Roth-Douquet, Blue Star Families CEO. “Together, we will strengthen our dedication to serving our military community with excellence, honor, and integrity.”
Rozman brings more than 30 years of leadership experience in corporate communications, brand reputation, and corporate social responsibility. He’s led communications functions and reputation-building programs at HSBC, BNY Mellon/Pershing, CIT, TD Waterhouse, Daimler Financial, and MasterCard. Since 2012, he has taught graduate courses in reputation management, strategic communications, ethics, and employee communications at NYU and UDEL.
Growing up as a self-proclaimed “Army brat,” Rozman has a deep personal connection to military families. His father was a career Army officer, and his family has a long, diverse history of military service. Experiencing seven relocations growing up, he understands military life firsthand.
Throughout his career, Rozman has championed military and Veteran causes through advocacy, volunteering, and board service. He holds a B.A. in Communications from the University of Connecticut, completed postgraduate studies in Public Relations at New York University, and is a lifetime member of the National Eagle Scout Association (NESA).
“Military families are unsung heroes and the bedrock of our national defense. Helping to normalize life for this community which I know and admire is deeply meaningful. I’m grateful to join Blue Star Families, the leader in this space, that already does so much. I’m truly excited to contribute to building a brighter future for military and Veteran families,” said Rozman.
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About Blue Star Families
Blue Star Families (BSF) is the nation’s largest Chapter-based military and Veteran family support organization. Its research-driven approach builds strong communities with a focus on human-centered design and innovative solutions. Since its founding in 2009, BSF has delivered more than $200 million in benefits and impacts more than 1.5 million people annually. For more information, click here.
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